How to set up your LinkedIn to secure a mining job. 6 practical tips to help you stand out.
Having an online presence is essential when you’re trying to secure your next mining industry job. A good old-fashioned CV no longer cuts it when your peers and competition are online and strategically positioned to be discovered and ‘tapped on the shoulder’ by recruiters for that job you so desperately wanted.
Most of us today have a LinkedIn profile and it’s time to do an audit and check to see if it is really working for us. It is not just about being there. It is about popping up in every search and being visible so that recruiters and companies are proactively calling you.
Looking for your next big job opportunity in Australia’s mining industry? Register with Mining People . We’ll help you find the perfect role.
Improving your LinkedIn profile is not as big a task as it may seem; there are simple tips and tricks to help you stand out and increase your visibility to the Mining industry in Australia.
Here are MPi’s top six tips for improving your LinkedIn profile.
Keywords really deserve to be number one on this list. Without keywords in your profile, you are essentially invisible. So, what keywords are we talking about? Whatever is relevant to your role. Think about what you do or what you want to do. Are there different names for this, slang terms, acronyms, etc.? Be sure to include all of these in your profile.
Don’t limit keywords to terms you prefer as that will guarantee you are missed in some recruiter’s searches.
Have a strong biography
A bio on LinkedIn is like a cover letter with your resume. It may not be first read, but if your experience piques someone's interest and they go on to read your bio, putting a personality to the experience will be the tipping point that puts you ahead of the pack.
You need to cover:
- Who you are
- What you have done
- What you can do.
Most importantly, let your personality shine through. Yes, LinkedIn is a professional platform but we are all human, and expressing your personal interests helps you to connect with your prospective employers before you’ve met.
Use appropriate images
This cannot be highlighted enough: while your biography is where you can cleverly weave in your personal interests, your profile image is not. LinkedIn profile images should be a headshot. It doesn’t have to be a business photo, but it does have to make you appear professional. There should be no one else in the picture, no sunglasses and definitely no selfies. The background picture is where you can show a little more personality, just make sure it looks visually appealing.
Punchy position profiles
As long as you have your keywords, the job profile section does not need to be a full-page report on your daily tasks. Keep it short and punchy. Include a short sentence on the scope of your role and then a few bullet points on your main responsibilities. Then include bullet points with your key achievements in each role.
Get active with groups
LinkedIn is ultimately a networking tool, so it is not just recruiters and hiring managers that should be using the platform to network. Joining groups in your industry not only keeps you up to date on news and happenings in your space but it also boosts your profile views exponentially, increasing your chances of being found by the right person.
Let recruiters know you’re on the market
If you’re employed, it can be tough to scream your availability from the rooftops, but, thankfully, LinkedIn introduced a new feature in 2017 that allows you to privately signal to recruiters that you are open to a new job. More information here on how to set this up.
If you’re looking for your next opportunity or want to chat to mining recruitment experts about what is really happening in the industry, register with MPi .